Al Baik Broast Saudi Arabia

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Al Baik Broast Saudi Arabia

 Unlike in the US, the rise of Al-Baik means all is peaceful on the chicken front Al Baik: Best Broast in Kingdom of Saudi Arabia - See 2,358 traveller reviews, 169 candid photos, and great deals for Jeddah, Saudi Arabia, at Tripadvisor. Albaik (Arabic: البيك ‎, meaning Beyk, and stylized as ALBAIK) is a major fast food restaurant chain in Arab countries such as Saudi Arabia that primarily sells broasted chicken and shrimp with a variety of sauces. It is one of the major consumers of chicken in Saudi Arabia. The chain has more than 40 branches in Jeddah where it is headquartered: ten in Mecca, eight in Medina, two in.
 'Imagine a branch of KFC, albeit with a slightly more disturbing logo, and you're pretty much there.' (Al-Baik)

Chicken shop rivalries in the US whipped fans into a frenzy over summer: First came the Popeyes/Chick-fil-A social media spat over which outlet makes the best chicken sandwiches, sparking #ChickenWars. Things took a darker turn when Popeyes ran out of its new sandwich in some locations—prompting an enraged man to pull a gun on employees at a Texas branch. But while the deep-fried dust-up continues Stateside, in Saudi Arabia all is peaceful on the chicken front because one homegrown fast-food outlet is flying high.
If you've never been to Saudi Arabia, you'll probably never have heard of Al-Baik. It began as a single restaurant in Jeddah in 1974, and now has more than 50 outlets across the Kingdom. It serves exactly what you think it does: fried chicken, fried fish, and fried, well, fries. Imagine a branch of KFC, albeit with a slightly more disturbing logo, and you're pretty much there. But there is much more to it than that: Al-Baik isn't just about food—it is cultural badge of honor, in a country where widespread patriotic fervor sometimes finds itself at odds with vistas of countless McDonalds and KFCs lining the highways. 
People don't just eat Al-Baik—they cross borders for it. At Jeddah's drab old airport, a brightly-lit outlet serves up chicken to travelers, who bring it back to their friends and family in Dubai and beyond. Vice reported that an online marketplace in Indonesia was selling boxes of Al-Baik—emblazoned with its logo of a smiling chicken in a top-hat and bow-tie—prepared in Saudi Arabia and flown far east, for those craving the food they developed a taste for during Umrah or Hajj pilgrimages.
Fans have long braved queues for a quick meal, aficionados declare it the 'best fried chicken in the world' and there are listicles devoted to just why Al-Baik means so much to many consumers in Saudi Arabia. 
So, clearly people really like Al-Baik. Khaled Almaeena, a Jeddah-based commentator, thinks he knows why. 'It's like fish and chips in England, or Nando's in South Africa. There is a patriotic appeal, but it's also tasty,' he says. 'Al-Baik became like a household name, like Fedex. It doesn't really have any competition.'
The appeal of 'broast' chicken—battered and pressure fried—in Saudi Arabia began in the 1970s and 1980s, with numerous restaurants opening up to cater to the tastes of the growing expatriate population and Saudi clientele. 'It was very popular then, especially for people who didn't have time to cook,' Almaeena said. 'Al-Baik was among the restaurants and it went on a mighty swing and expanded.'
The company continued to grow in the 1990s and into the 2000s, mostly around Jeddah and the Western part of the country, and more recently in Riyadh. 'There is a legend—and I know people who have done this—that rich people in Riyadh would send their drivers to Jeddah [a drive of more than nine hours] just to buy boxes of Al-Baik chicken,' said Almaeena, adding that the company's charitable initiatives have also helped to attract positive attention to the brand.
Al-Baik even ranked as the most 'positively perceived' brand in Saudi Arabia, according to a recent YouGov ranking. 'It's not a huge surprise Al-Baik got the top spot,' said Scott Booth, YouGov's regional head of data products. 'Even though it is mostly clustered around Jeddah, it has always generated a lot of enthusiasm for their products. It's a fast-food heavyweight—but completely Saudi.'

Al Baik is a major fast food restaurant chain in Saudi Arabia that primarily sells broasted chicken and shrimp with a variety of sauces. It is one of the major consumers of chicken in Saudi Arabia. The chain has more than 40 branches in Jeddah where it is headquartered: eight in Mecca, six in Medina, one in Taif, one in Yanbu, and one in Al Qunfudhah and one in Al-Lith, and one in Al-Kharj . Recently, Albaik started expanding further into the central region of Saudi Arabia with two branches opened in Buraidah, and planning to open in Abha and further branches planned for the city, in addition to other main cities in the region. This marked the first time the chain has expanded outside its main service area in Saudi Arabia's western provinces. Al Baik was also introduced in Saudi Arabia's South Province, in the city of Jizan in 2016. Recently, Al Baik has decided to start its services internationally. Even though Al Baik is only sold in Saudi Arabia it is still considered one of the most selling restaurants in the world.
History
In September 1974, Shakkour AbuGhazalah renovated an old warehouse he was renting, and opened the first pressure fried chicken restaurant in Saudi Arabia. It was located on Old Airport Road in Jeddah. 
In 1984, the 18 secret herbs and spices recipe was developed.
In 1986, ALBAIK was registered as a trade mark in Saudi Arabia.
In 1990, the first ALBAIK restaurant opened in Mecca.
In 1994, Harrag, the ALBAIK spicy chicken was introduced.
Al Baik Broast Saudi Arabia SaudiIn 1996, value shrimp was introduced.
In 1996, the Young Scientist was the first program introduced as part of ALBAIK and Coca-Cola's corporate social responsibility commitment towards society in association with the Jeddah Science and Technology Center.
In 1998, ALBAIK built three seasonal locations in Mina, and began serving pilgrims during Hajj.
In 2000, a 30,000 m2 (320,000 sq ft) food processing factory was inaugurated for Aquat Food Industries – a sister company of ALBAIK and the main producer and supplier of its menu.
In 2000, spicy chicken fillet nuggets were introduced.
In 2001, the first ALBAIK restaurant opened in Medina.
In 2001, the House Hero children education and training program was introduced.
In 2002, chicken fillets and spicy chicken fillets sandwiches were introduced.
In 2002, the first ALBAIK Xpress limited menu food court concept was opened in Diyafa Mall in Mecca.
In 2005, fish became a feature on the ALBAIK menu with the introduction of the fish sandwich.
In 2005, 'Nazeeh & Wartan' - the Clean Up the World program for Saudi Arabia was introduced with Coca-Cola, in association with the United Nations Development Programme and Jeddah Science and Technology Center.
In 2006, the largest quick service restaurant kitchen in the world was opened in Mina as a seasonal restaurant to serve pilgrims during Hajj.
In 2006, fish fillets and the Shrimp Sandwich were introduced.
In 2013, ALBAIK opened an express restaurant in a Sasco Petrol tation on the highway road from Medina to Jeddah.
Al Baik Broast Saudi Arabia MakkahIn 2014, ALBAIK introduced the Big Sandwich.
Al Baik Broast Saudi Arabia JeddahIn 2015, ALBAIK opened its first restaurant outside of Hejaz in Buraidah, Qaseem.
Later in 2016, ALBAIK introduced the Saj DeLite low calorie sandwich.

Chicken shop rivalries in the US whipped fans into a frenzy over summer: First came the Popeyes/Chick-fil-A social media spat over which outlet makes the best chicken sandwiches, sparking #ChickenWars. Things took a darker turn when Popeyes ran out of its new sandwich in some locations—prompting an enraged man to pull a gun on employees at a Texas branch. But while the deep-fried dust-up continues Stateside, in Saudi Arabia all is peaceful on the chicken front because one homegrown fast-food outlet is flying high.
If you've never been to Saudi Arabia, you'll probably never have heard of Al-Baik. It began as a single restaurant in Jeddah in 1974, and now has more than 50 outlets across the Kingdom. It serves exactly what you think it does: fried chicken, fried fish, and fried, well, fries. Imagine a branch of KFC, albeit with a slightly more disturbing logo, and you're pretty much there. But there is much more to it than that: Al-Baik isn't just about food—it is cultural badge of honor, in a country where widespread patriotic fervor sometimes finds itself at odds with vistas of countless McDonalds and KFCs lining the highways. 
People don't just eat Al-Baik—they cross borders for it. At Jeddah's drab old airport, a brightly-lit outlet serves up chicken to travelers, who bring it back to their friends and family in Dubai and beyond. Vice reported that an online marketplace in Indonesia was selling boxes of Al-Baik—emblazoned with its logo of a smiling chicken in a top-hat and bow-tie—prepared in Saudi Arabia and flown far east, for those craving the food they developed a taste for during Umrah or Hajj pilgrimages.
Fans have long braved queues for a quick meal, aficionados declare it the 'best fried chicken in the world' and there are listicles devoted to just why Al-Baik means so much to many consumers in Saudi Arabia. 
So, clearly people really like Al-Baik. Khaled Almaeena, a Jeddah-based commentator, thinks he knows why. 'It's like fish and chips in England, or Nando's in South Africa. There is a patriotic appeal, but it's also tasty,' he says. 'Al-Baik became like a household name, like Fedex. It doesn't really have any competition.'
The appeal of 'broast' chicken—battered and pressure fried—in Saudi Arabia began in the 1970s and 1980s, with numerous restaurants opening up to cater to the tastes of the growing expatriate population and Saudi clientele. 'It was very popular then, especially for people who didn't have time to cook,' Almaeena said. 'Al-Baik was among the restaurants and it went on a mighty swing and expanded.'
The company continued to grow in the 1990s and into the 2000s, mostly around Jeddah and the Western part of the country, and more recently in Riyadh. 'There is a legend—and I know people who have done this—that rich people in Riyadh would send their drivers to Jeddah [a drive of more than nine hours] just to buy boxes of Al-Baik chicken,' said Almaeena, adding that the company's charitable initiatives have also helped to attract positive attention to the brand.
Al-Baik even ranked as the most 'positively perceived' brand in Saudi Arabia, according to a recent YouGov ranking. 'It's not a huge surprise Al-Baik got the top spot,' said Scott Booth, YouGov's regional head of data products. 'Even though it is mostly clustered around Jeddah, it has always generated a lot of enthusiasm for their products. It's a fast-food heavyweight—but completely Saudi.'

Al Baik is a major fast food restaurant chain in Saudi Arabia that primarily sells broasted chicken and shrimp with a variety of sauces. It is one of the major consumers of chicken in Saudi Arabia. The chain has more than 40 branches in Jeddah where it is headquartered: eight in Mecca, six in Medina, one in Taif, one in Yanbu, and one in Al Qunfudhah and one in Al-Lith, and one in Al-Kharj . Recently, Albaik started expanding further into the central region of Saudi Arabia with two branches opened in Buraidah, and planning to open in Abha and further branches planned for the city, in addition to other main cities in the region. This marked the first time the chain has expanded outside its main service area in Saudi Arabia's western provinces. Al Baik was also introduced in Saudi Arabia's South Province, in the city of Jizan in 2016. Recently, Al Baik has decided to start its services internationally. Even though Al Baik is only sold in Saudi Arabia it is still considered one of the most selling restaurants in the world.
History
In September 1974, Shakkour AbuGhazalah renovated an old warehouse he was renting, and opened the first pressure fried chicken restaurant in Saudi Arabia. It was located on Old Airport Road in Jeddah. 
In 1984, the 18 secret herbs and spices recipe was developed.
In 1986, ALBAIK was registered as a trade mark in Saudi Arabia.
In 1990, the first ALBAIK restaurant opened in Mecca.
In 1994, Harrag, the ALBAIK spicy chicken was introduced.
Al Baik Broast Saudi Arabia SaudiIn 1996, value shrimp was introduced.
In 1996, the Young Scientist was the first program introduced as part of ALBAIK and Coca-Cola's corporate social responsibility commitment towards society in association with the Jeddah Science and Technology Center.
In 1998, ALBAIK built three seasonal locations in Mina, and began serving pilgrims during Hajj.
In 2000, a 30,000 m2 (320,000 sq ft) food processing factory was inaugurated for Aquat Food Industries – a sister company of ALBAIK and the main producer and supplier of its menu.
In 2000, spicy chicken fillet nuggets were introduced.
In 2001, the first ALBAIK restaurant opened in Medina.
In 2001, the House Hero children education and training program was introduced.
In 2002, chicken fillets and spicy chicken fillets sandwiches were introduced.
In 2002, the first ALBAIK Xpress limited menu food court concept was opened in Diyafa Mall in Mecca.
In 2005, fish became a feature on the ALBAIK menu with the introduction of the fish sandwich.
In 2005, 'Nazeeh & Wartan' - the Clean Up the World program for Saudi Arabia was introduced with Coca-Cola, in association with the United Nations Development Programme and Jeddah Science and Technology Center.
In 2006, the largest quick service restaurant kitchen in the world was opened in Mina as a seasonal restaurant to serve pilgrims during Hajj.
In 2006, fish fillets and the Shrimp Sandwich were introduced.
In 2013, ALBAIK opened an express restaurant in a Sasco Petrol tation on the highway road from Medina to Jeddah.
Al Baik Broast Saudi Arabia MakkahIn 2014, ALBAIK introduced the Big Sandwich.
Al Baik Broast Saudi Arabia JeddahIn 2015, ALBAIK opened its first restaurant outside of Hejaz in Buraidah, Qaseem.
Later in 2016, ALBAIK introduced the Saj DeLite low calorie sandwich.
Also in 2016, ALBAIK introduced a Spicy version of the Saj DeLite called Lahaleebo three months later.
Also in 2017, ALBAIK introduced the Lahaleebo Tawook sandwich, a spicy version of the Tawook.
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